Sometimes, when a relationship between celebrities ends, there is a short press statement. Something like:
"Mr xxx an Miss xxx had decided to put and end to their relationship, they both keep in friendly terms, wish each other well, etc, etc..."
In doing that they would lose intimacy to the press, yes, but in the other hand that would stop rumours and speculations, and if she would date someone else, it would not be as shocking as it feels now...
It surprises me that, if this new relationship is true, they pose together so openly in public places, in front of the press, and even on twitter.
I don´t know. It look very obvious, but it seems too public...